This is Apparmo's definition of AR as literally taken off their website:
"Augmented Reality is the merging of real-time, real life images with digital content (like a video clip or 3D animation) usually experienced via a smart device camera using a mobile app like Apparmo's Yo2mo Window & our new product soon-to-be-launched KlipAR."
If you're a visual artist, photographer, writer, author, poet, (indie or not) publisher you will notice the similarities and/or metaphors that can be generated by such a description.
As an author (writer/poet), art lover and media passionate individual myself, I see the poetic side of AR and at the same time its amazing impact as a unique marketing tool.
Imagine the creative process of an artist, often starting from real life images-experiences, developing in a turmoil of heart and soul waves, mixed with dreamy influences, colours, shapes and "3D" emotions... Picture that moment in time, when immersed in creation, we feel that complete sense of achievement. That inspiration/idea comes to life and becomes an eternal "link" with our artistic vibes, culminating in the moment we share our creation with the world!
That's how I felt when I saw this video for the first time, my eBook cover becoming a video trailer, connecting to my website, my Amazon page, my poems! Every aspect of my marketing efforts as an indie poet/publisher/author concentrated in one App, taking life with music (PoeticBeatz track "Riflessi") and images (Photography by Anna Simi).
LauraLME, Verses In Motion, PoeticBeatz and Anna Simi thank The Apparmo Team
Check out this video:
For an initial free consultation on your AR App, please contact Apparmo
“I was delighted with this walk through the smooth blue veins and pulsing red arteries of Laura LME's poetry in her new digital poetry photo book, Verses in Motion. As the evocative cover photo promises with its billowing scarlet drapes, here she will lead you to the windows and doors to to be opened along the corridors of your own heart. Poetry at its finest finds our hidden inner places, opens the locks we have installed so carefully, and removes the bars. Laura LME's new collaboration with the deeply symbolic images of Anna Simi beautifully and gently transport the reader here, not away, but inward.”
- J.J. Brown - Author, Novelist, Poet, Scientist -
Poetry is more than merely words. Laura is dedicated to helping others and to social causes that go beyond this book...and believe me, that is saying a lot. Her support of others in music and spoken word medium is undying and I say all of that to go back to my original point...poetry is more than merely words, it is the heart and soul of the poet. This book is a demonstration of that heart and soul, generous and creative, feeling and touching.
Using colors, analogies, textures, emotions, everyday articles and those that exist only in her mind, Laura has crafted and interwoven a work of amazing art in this book. Her poem "The Scream of Silence" tore at my soul and the beginning lines of "In The Storm"..."I shall cry, silent like a blanket..." is an example of a pure analogy.
Anna Simi's images are unique and compelling, pulling the reader deeper into the depths of the overall work. The two artists complement one another so well. Anna's photography and Laura's words are like `poetry in motion'...art forms dovetailed securely to make this book a winner all around! Two thumbs up and if I had more thumbs would use them!
Tolbert ~ Poet - Author
Verses in Motion is not a typical prose poetry book. The author mixes a thoughtful, musical/lyrical prose with photographs and color into a new kind of poetic art form in "motion" that I would best describe as a digital/emotional collage. A small collection, fewer than 25 poems, it's arranged more like an album, intentionally, which begs to be read carefully, and in order. My favorite is "Words" which explores the limitations of these tools (and, therefore, poetry), describing them both as "blades of reason" (solid building blocks made of "bricks and cement") and as "fragments of a vision", which, however seemingly "countless" in number and ever-evolving, remain (and seemingly destined always to remain) hidden, a fuel for "doubt".
Frank Mundo ~ Poet-Author
“The tapestries, visuals and emotions that Laura LME captures in this collection are timeless. A must read for any lover of words!”
- Andrew Scott, Author of "Snake With A Flower" Poetry Collection -
Verses in Motion" by Laura LME presents - as with most of her poetic output - a fusion of multidimensional media, with verses sharing space with photographic illustration, each serving to amplify the emotional content of the other.
“ Laura's words are diaphanous, more lyrical than metaphorical, as if they were the narration behind a dream. It is this musical and cinematic quality - accentuated by Anna Simi's urban and natural landscapes - that underlies the ability of her verses to move the reader. The poetry here belongs to no symbolic or imagist school, there are no didactic allusions or misguided pedantry - only pure expressionism, heartfelt and true.”
- Samuel Peralta - Author, Physicist, Poet -
"This is such a wonderful concept for a poetry book, I believe that it will reach out and grab the imagination of all ages, especially the younger generations. Beginning with the breathtaking cover, where the verses inside seem to be calling out for you to enter. The vibrant imagery compliments the words perfectly, everything about it is exciting and fresh.
Laura’s poems for me, melt off the pages and rest in the heart"
≈ Images are an essential part of Verses In Motion poetry, musical and artistic vibes ≈ Photography and Video Art are a way to tell stories, where reality meets surreal visions... Stopping "that moment in time and space”... Enhancing details, urban textures and natural elements.
These VIM poetic digital photos were taken with iPhone 4S and 5 and edited with Wood Camera app., totally inspired by what eyes see through heart and soul!
Pictures with initials LFE are by our adorable 8 year old "Little Prince" Lucio!
Standing above these clouds of thoughts moving with the Earth around the Sun, in this orbit of infinite circles, trying to loose orientation, easily everything brings me back to you.
Fragile distance, timeless space.
Attempting retrograde motion, opposite directions Closing up "reference frames" and memories still or always in motion, naturally, you bring me back to you.
Constant inclination, endless rotation.
Trying to hide, perfectly aligned like a full moon in a crispy night of total eclipse, jumping in dark craters of distractions, inevitably, everything brings me back to you.
Fragile distance, timeless space.
Drawing opposite trajectories
running towards angles of obliquity
confused and lost clearly you bring me back to you.
Constant inclination, endless rotation.
Fragile distance, timeless space.
Breaths of continuity Constant waves of opportunities Spiritual Promenades
Fast Motions
Somewhere between sun and sky Somewhere between moon and stars At the edge of eternity. Somewhere between now and never Somewhere between dreams and forever.